You asked, and we delivered: Facelift Orchestrate now offers native post sync, allowing you to bring posts published directly on social platforms into your unified post plan. This update is designed to give you a clearer, more comprehensive view of your content calendar, no matter where or how it was published.
Native Posts fill the gaps in your social media calendar
Following our Social Media Orchestration approach, we've integrated native post sync. Every post, whether scheduled within Facelift or published directly on a social network, appears in a centralized calendar view – available exclusively to all Business and Enterprise users within the enhanced Planner (BETA).
No more toggling between tools or tracking down live posts. Instead, you gain a complete, all-in-one perspective on your social schedule, reducing gaps and ensuring consistent, well-coordinated brand messaging across all channels.
- Holistic Overview: Make sure you never miss any important posts or updates shared through native social media platforms
- Onboarding and beyond: From the moment you connect your profiles to Facelift, the Planner automatically syncs natively published posts—whether it's during your initial onboarding or anytime you add a new profile. This ensures your content calendar stays complete and up-to-date right from the start
- Enhanced Team Collaboration: Effective Social Media Orchestration relies on strong team collaboration. Native post sync allows social, PR, and marketing teams to stay aligned with real-time visibility into live and planned content, reducing miscommunication and supporting a cohesive brand voice
- Agency case: If you're an agency using Facelift to create posts for your clients, you may have encountered situations where admins on native platforms published posts without your knowledge. Facelift provides a complete overview of all activity, helping you maintain unified brand messaging and stay fully informed
Natively published posts for Facebook, Instagram, LinkedIn, X, and TikTok are now seamlessly integrated into your calendar, marked with a clear badge for easy identification. You can preview these posts directly in the sidebar and even filter for native posts to create custom views tailored to your workflow. Custom views allow you to focus on specific content types, platforms, or campaigns, giving you greater clarity and control over your social media strategy.
All your content, unified: The Facelift Advantage
Facelift's native post sync sets a new benchmark for social media management tools, delivering the highly requested visibility our customers need. Integrating scheduled and natively published posts into a unified calendar ensures true strategic alignment and seamless collaboration. While most tools on the market lack this capability, Facelift empowers teams to stay ahead with consistent, impactful messaging across every platform.
