The facelift success story
When Benjamin Schroeter and Teja Töpfer founded facelift in 2011, the claim was still "100% Facebook". That was the beginning of a rapid growth and success story that continues to this day.
But let's take it one step at a time: The first Series A investment in the company followed in 2014. An international family office invested 15 million US dollars in facelift and its future-oriented focus.
2016 then set the course more than ever before. DuMont took over facelift. The clear goal was to establish and expand a dedicated marketing technology division. Since then, DuMont has become sole owner of the MarTech specialist and integrated facelift under the umbrella of "United Marketing Technologies" (by DuMont).
With over 200 employees from 16 nations at its main locations in Hamburg and Paris, facelift has established itself as a European SaaS leader for social media marketing.
Since mid-2021, the company has been led by Daniel Oliver Augsten as CEO. With his appointment, DuMont is sending a further signal for growth and product innovation.
"I like the family atmosphere, the spirit and the togetherness. After work, game nights, spontaneous rounds of table football or TV evenings together... it makes working fun."
Senior Financial Accountant
What sets us apart?
Of course, the employees themselves, the heart of facelift, can answer that best. That's why we also asked them what makes facelift special for them.
What unites all the answers is our facelift culture, which is characterised by:
- Trust + respect in cooperation
- We are one facelift family
- Our people-first attitude
- Our shared motto: "From good to great"
- A strength- and bottom-up oriented
leadership culture - Fun, openness, and positive energy
"Teamwork is very important at facelift. Challenges are solved together. No one has to fight their way through alone."
Online Marketing Manager
facelift is led by an experienced seven-member management team around Daniel Oliver Augsten and Fabian Schmidt.
Chief Executive Officer
Chief Operations Officer
Chief Product Officer
Director People & Organization
Director Finance
Director Conversion
Director Customer Success
Director Demand Generation
Chief Technology Officer
CEO: Daniel Oliver Augsten
Daniel Augsten is our Chief Executive Officer. He has been an executive in the industry for almost two decades. Daniel joins us from market leader Facebook, where he was Head of Tech, Telco, Utilities & B2B, responsible for business development of the Facebook app family, which includes Instagram, Messenger and WhatsApp. He has also been CEO of a Bertelsmann company, VP at Deutsche Telekom Group, with stints at Vodafone and in an international management and technology consultancy.
Daniel holds an MBA from WHU Otto Beisheim School and Kellogg School of Management and is active internationally as an advisory board member, start-up mentor and speaker.
COO: Fabian Schmidt
Fabian Schmidt is our Chief Operations Officer and has been with Facelift almost since the beginning. Over the years, he left his footprints in building up the after-sales area and the marketing department, to name a few achievements. He drives excellence initiatives across departments that are critical to our operations, significantly increasing our productivity. Prior to Facelift, he worked for several years as a creative and project manager for creative and eCommerce agencies with a focus on online and offline media.
Fabian studied communication design in Hamburg. He is also a passionate musician.
"At facelift, everyone has the opportunity to develop and grow individually."
Sales Development Representative
"It's fun to work together & professionally to come up with the optimal solutions for our various clients."
Customer Success Expert
